NY In A Box
Client: www.nycfactory.com
Mission: To create a new and innovative image for the re-launch of the companies website and main P.O.S where we "transform" their souvenir products into "must have" fashion items.
Goal: Noticeable increase in traffic to website and sales, by building a hype around the product.
First plan of action: Create a visual campaign to support the new image of the brand
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FAD/icht
- FAD/
- Two graduated marketing students sick of working on imaginary projects started a creative collective to enable us to experiment within the different fields of fashion. Keeping true to the ephemeral spirit of fashion our projects are ever changing and absolutely based on our fancy.
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